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Amazon is rolling out 30-minute supply throughout dozens of U.S. cities, marking its quickest delivery possibility but because the retail big continues to speed up its push into ultra-fast achievement.
The brand new service, known as Amazon Now, will ship hundreds of things — together with groceries, family necessities and electronics — to prospects’ doorways in about half-hour.
The corporate stated Amazon Now could be extensively obtainable in Atlanta, Dallas–Fort Price, Philadelphia, and Seattle, with service additionally obtainable and fast enlargement underway in dozens extra U.S. cities together with Austin, Houston, Minneapolis, Orlando, Phoenix, Denver, Oklahoma Metropolis.
“Amazon Now could be for whenever you want or need the comfort of getting your Amazon order delivered in half-hour or much less,” Udit Madan, senior vp of Amazon Worldwide Operations, stated in an announcement. “With hundreds of things obtainable for ultra-fast supply, you may get the whole lot from groceries for dinner, to AirPods earlier than a flight, to family necessities like laundry detergent or toothpaste delivered proper to your door.
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A employee close to packages in an Amazon supply automobile in San Francisco on Monday, Feb. 2, 2026. (David Paul Morris/Bloomberg by way of Getty Pictures / Getty Pictures)
“Amazon Now enhances Amazon’s current fast-delivery choices, together with 1-hour and 3-hour supply on greater than 90,000 merchandise and Identical-Day Supply on hundreds of thousands of things,” Madan added.
Amazon stated the brand new service depends on a community of smaller achievement websites positioned nearer to prospects, permitting for sooner supply instances and shorter journey distances for drivers.
Prime members can pay $3.99 per order for the service, whereas non-members can pay $13.99. Further charges will apply for smaller orders, together with $1.99 for Prime members and $3.99 for non-Prime members for orders beneath $15.
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Amazon’s new MK30 Prime Air drone is displayed throughout Amazon’s “Delivering the Future” occasion on the firm’s BFI1 Achievement Middle, Robotics Analysis and Improvement Hub in Sumner, Washington on October 18, 2023. (Jason Redmond/AFP by way of Getty Pictures / Getty Pictures)
“Amazon Now makes use of a community of smaller places designed for environment friendly order achievement, strategically positioned near the place prospects stay and work,” Amazon stated. “This strategy prioritizes the security of workers selecting and packing orders, reduces the space supply companions have to journey, and permits sooner supply instances for patrons.”
Amazon plans to increase the service to tens of hundreds of thousands of consumers by the top of 2026.
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The rollout comes as Amazon continues to take a position closely in dashing up deliveries, reporting that U.S. Prime members acquired greater than 8 billion gadgets the identical or subsequent day in 2025 — a greater than 30% improve from the earlier 12 months.
The brand new providing provides to Amazon’s broader supply community, which incorporates Prime Air drone supply, providing sub-60-minute service in choose U.S. places, in addition to one-hour, three-hour and same-day supply choices throughout hundreds of cities and cities.
Amazon stated 2025 marked its third consecutive 12 months of record-fast supply speeds, with greater than 13 billion gadgets arriving the identical or subsequent day globally. Within the U.S., Prime members acquired over 8 billion of these shipments — up greater than 30% 12 months over 12 months — with groceries and on a regular basis necessities making up about half.
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The corporate stated Prime members have entry to free delivery on greater than 300 million gadgets, and saved a median of $550 on quick supply final 12 months — practically 4 instances the price of a membership.
