Coinbase is permitting customers to switch present inventory portfolios onto its platform, marking one other step within the firm’s push past cryptocurrency buying and selling and towards changing into a full-service monetary platform.
On Tuesday, Coinbase unveiled expanded inventory and exchange-traded fund (ETF) buying and selling via Coinbase Superior, its platform for lively merchants, permitting US customers to switch present portfolios from different brokerages straight onto the trade. The replace builds on the inventory and ETF buying and selling service Coinbase launched earlier this yr, which initially supplied entry to roughly 6,000 securities.
The corporate can also be providing zero-commission buying and selling, TradingView charting instruments, fractional shares and as much as 3.5% rewards on eligible USDC (USDC) balances.
A Coinbase spokesperson informed Cointelegraph that customers will be capable to bodily switch their holdings to the platform via the Automated Buyer Account Switch Service (ACATS), which allows securities and money to maneuver between brokerages with out being offered.
Screenshot from a Coinbase account. Supply: Coinbase
The growth positions Coinbase to compete extra aggressively with conventional brokerages and fintech platforms equivalent to Robinhood by permitting customers to handle shares, ETFs and cryptocurrencies from a single account relatively than throughout a number of providers.
Coinbase’s Tuesday announcement additionally revealed a broader growth of its buying and selling choices, together with crypto and inventory choices, thematic fairness index perpetual futures, pre-IPO perpetuals and expanded prediction markets. Coinbase mentioned tokenized shares will probably be accessible to prospects outdoors the USA starting subsequent month.
Whereas some options can be found instantly, others will roll out over the approaching months, with no preliminary timeline supplied.
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Coinbase expands as crypto buying and selling revenues fluctuate
Coinbase’s continued growth past crypto comes as competitors within the on-line brokerage trade intensifies and the corporate appears to be like to diversify income streams which have traditionally been tied to digital asset markets.
The corporate’s monetary efficiency has typically tracked crypto worth cycles. For instance, Coinbase reported stronger-than-expected fourth-quarter 2024 earnings, with a post-election rally fueling a 130% soar in income.
Extra not too long ago, nevertheless, it posted a shock loss within the first quarter of 2026 as weaker cryptocurrency costs weighed on buying and selling exercise. The corporate reported a lack of $1.49 per share on $1.41 billion in income, lacking analysts’ expectations for earnings of 27 cents per share on $1.52 billion in income.
A abstract of Coinbase’s Q1 2026 earnings. Supply: Coinbase
Though spot crypto buying and selling stays Coinbase’s main income, increasing into shares, ETFs and different monetary merchandise might assist scale back its dependence on the volatility of digital asset markets.
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